Here’s Why You’ll Love It:
Description
Joico’s Color Balance Blue Shampoo instantly neutralizes brassy/orange tones on lightened brown hair, while re-strengthening and protecting hair.
- Instantly neutralizes unwanted orange and brassy tones in brunette hair
- Long-lasting results through 12 washes
- Boosts shine and smoothness
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Over 2X stronger hair*
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Controls static
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Paraben-free
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Certified PETA Global Animal Test–Free
*Against combing breakage on damaged hair vs. a non-conditioner shampoo; when using Color Balance Blue Shampoo and Conditioner together.
Now Let’s Use It:
- Apply to wet hair and allow the shampoo to absorb for three-to-five minutes. Rinse. Repeat the process two or three times per week, alternating with your regular shampoo. Follow with Color Balance Blue Conditioner for best results.
Let’s Look Inside:
Enjoy the balancing act of ingredients that instantly neutralize yellow and orange tones in hair, while strengthening, protecting, and increasing shine.
- Blue Pigments
- Directly attach to the hair and instantly neutralize unwanted orange tones and brassiness.
- Green Tea Extract and UV Absorbers
- Help fight fading and tonal change to keep color looking great
- SmartRelease Technology
- Our one-of-a-kind liposome delivery system, packs a punch—continuously releasing Rosehip Oil, Arginine, and Keratin to help repair, strengthen, and protect hair from the damaging effects of daily styling.
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